Backed by 25 years of research & innovation
We've led the way in healthy aging science, pioneering discoveries in NAD+ with Niagen®.
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THE SCIENCE BEHIND NAD+
Every cell in your body is fueled by NAD+
Your 37.2 trillion cells are powered by NAD+, a vital coenzyme that fuels cellular energy and repair throughout your entire body. NAD+ levels naturally decline with age, lifestyle factors, and stressors. Replenishing NAD+ levels is essential for maintaining your cellular health, energy, and vitality.
MEET OUR STAR SUPERNUTRIENT
The #1 NAD+ booster¹
Discover Tru Niagen, a revolutionary supplement backed by decades of research and clinically proven to increase NAD+ up to 150% to keep your cells performing at their best.
Powered by Niagen®, our patented form of nicotinamide riboside, Tru Niagen is one of the most well-researched, efficient, and superior NAD+ precursors available, ensuring you get the best for your health.
Whole-body benefits
From your daily routine to your most challenging goals, Tru Niagen powers your cellular health, helping you thrive at every age.
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Healthy Aging¹
Boost NAD+ levels for energized, resilient cells, ready for repair at any time.
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Brain¹
Power your hardworking brain cells with the optimal functional energy.
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Heart¹†
Support your heart cells with the essential care they need for cellular resilience.
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Muscle¹
Fuel the peak performance, faster recovery, and endurance of your cells.
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Cellular Health¹
Support your 37.2 trillion cells with increased NAD+ for energy and repair.Learn More -
Lifestyle Stress Management*‡
Daily stressors deplete NAD+, accelerating aging. Replenish NAD+ to support your health.
Nobel Prize Winner in Chemistry | Mrs. George A. Winzer Professor of Medicine, StanfordNiagen Bioscience Scientific Advisory Board Chairman
Roger Kornberg, Ph.D.
"Niagen, Niagen Bioscience's patented nicotinamideriboside product, is one of the most well-studied,carefully controlled dietary supplements, and indeed, agold standard in the industry.
Alfred E Mann Family Foundation Chair in Diabetes and Cancer Metabolism at City of HopeNational Medical Center | Niagen Bioscience Chief Scientific Advisor
Charles Brenner, Ph.D.
"Disturbances in NAD coenzymes can leave tissuesunable to repair themselves, generate energy, andperform their normal homeostatic functions. In manyconditions of metabolic stress, the genes that convertNR to NAD are up-regulated, which provides uniquevalue over all other NAD precursors.
Kennedy Professor of Neurology, Harvard University | Director, Genetics and Aging ResearchUnit, Massachusetts General Hospital|Niagen Bioscience Scientific Advisory Board Member
Dr. Rudolph Tanzi
"With the clear preclinical benefits of NR observed inthe brains of mice, l look forward to future clinical trialfindings from testing in human subjects. In themeantime, the known ability of NR to enhancemitochondrial function and cellular energy makes it atop choice for my personal daily regimen."
ConsultantClinical Pharmacist | CEO of Metabolic Code Enterprises | Former Niagen Bioscience
Dr. Jim LaValle
"Tru Niagen stands out as the leading, gold-standardNAD+ supplement... crucial for maintaining cellularresilience, energy metabolism, and overall cellularrepair. Further, it features patented nicotinamideriboside(NR),which is the most efficient NAD+precursor available.
Backed by gold standard science, quality, and safety
Efficacy backed by peer-reviewed published research
Niagen® is supported by 35+ clinical studies demonstrating its safety and efficacy. These human studies form the foundation of our scientific evidence. Over 65% of registered ongoing or completed nicotinamide riboside trials use Niagen®.²
Partnership with 300+ institutions: We partner with top institutions like Mayo Clinic, National Institute on Aging, Harvard, and Cambridge.
Backed by independent research: Over 90% of peer-reviewed, published Niagen® studies are investigator-driven and third-party funded.
Third-party-verified for your health
We employ rigorous quality testing to support your health. Our science-backed supplements are routinely assessed by third-party testers for quality, safety, and potency.
Eija Pirinen
Associate Professor, University of Oulu and University ofHelsinki, Finland, and former ChromaDex External ResearchProgram Investigator (CERPl)
"| believe NAD+ is crucial for muscle andmitochondria, and that everybody couldbenefit from boosting NAD+. Supportingmitochondria is important for the averageperson or the everyday athlete tomaintain function and stay active.